This entire endeavor began with David Leavitt. He’s listed as a verified journalist on Twitter. He shared this post to try and rally Twitter behind him against Target.

The issue that David had was with this toothbrush. Yep, that’s right. It’s quite the nice Oral-B model. For the most part, this would be rather expensive but it was priced at a single penny at Target.

Along with his tweet, David shared this photo of the Target employee who wasn’t honoring the price. She rightly declared that the price tag was simply a placeholder.

Along with all of this, David posted this message. He believed that this was justification for what he was saying. What he did next was completely unthinkable.

Using the previous information, David opted to call the authorities. That’s right. The man contacted the police because Target wouldn’t sell him a toothbrush for a penny.

Began immediately began to question this decision, saying the cops had more important things to worry about. David responded by saying he called the proper line for this kind of thing.

According to David, the police were on his side. They verified the price and he claimed they suggested he sue Target. Again, this was all for a toothbrush with a placeholder tag.

Furthermore, David continued to preach about corporations like Target and said the officer would testify if needed. He also claimed he couldn’t afford dental care for years, so this was important.

David’s over the top reaction and desire to play the victim had the opposite effect he hoped for. Twitter had turned on him for his actions and most sided with Tori, the Target manager.

This particular response broke down exactly why David was wrong. Considering this post, it’s doubtful that his phone call had any real impact on Target.

Another reply put the focus on the idea that this guy should’ve only been entitled to the plastic on the display. That’s what the display label ultimately meant.

There were also the people who simply thought that this was a gross overreaction. There was no reason to cause this much of a fuss over a toothbrush.

A lot of the comments also fell into this category. How can someone be considered a journalist when he clearly isn’t paying attention or doing the research required?

This whole situation started up a case of people looking to help Tori. They wanted to support her and it started by finding her store. That led to something special happening.

One Twitter user went as far as to start a GoFundMe for Target Tori. The plan was to raise money to send her on vacation. She, like most of us, needs a break from terrible customers.

This was the rare case when one awful customer caused people from all backgrounds to band together. We’ve all had to deal with someone like David in the past.

As this person pointed out, you really have to try extra hard to get people this upset at you. Others are literally putting in money to support the worker you were rude to.

Everyone who contributed was overjoyed to discover that the GoFundMe found its way to Tori. She even took these pictures to thank everyone and the account was moved over to her.

The original goal for the GoFundMe was to raise about $5,000 for #TargetTori and her vacation. They’ve far surpassed it, having raised just under $30,000 for her.

Tori’s official account posted this to thank everyone for their kind offers. One look at David’s Twitter shows he thinks this whole thing is ridiculous. Either way, Tori has certainly won this one.